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Req # 7694

VP, Healthcare

Location: New York NY US

Job Category: Public Relations

Job Description:

Our team sits at the intersection of profound change in healthcare. Big data, personalized care, digital medicine—it’s all a tidal wave of implications and opportunity. Even better, the new world of healthcare puts patients at the center. We are skillful guides for these innovation rides because we are equally adept at translating what’s coming out of the lab as we are navigating regulatory and economic hurdles. And we never lose sight of the human side of the story. Meaning, we make clients’ stories live and breathe. We give them a beating heart.

 

Our vision for differentiation is to serve clients that deliver innovations that will improve lives, address current limitations of healthcare delivery, and contribute to a healthcare system that is more accountable, more cost effective, more sustainable, and offers personalized approaches to care.

We are looking for a proven agency Vice President to join our team. This person would not only have the opportunity to work on prestigious life sciences accounts but will also primarily work on exciting, industry issues campaigns, managing a strong team and overseeing the clients. Partnering with our highly-regarded leadership team, this person will help to mentor and grow our existing staff and serve as a magnet to attract and retain great people.

The ideal candidate will be a superstar healthcare communicator who thrives in an environment where passion, creativity and curiosity are valued. We are looking for someone who has experience with FDA regulations, R&D communications, pre-commercial and on-market product promotion, direct-to-physician and direct-to-patient communications, and who embraces and understands the importance of social media, digital strategy and integrated channel approaches to communications. Previous implementation and success using online influence campaigns is required.

Growing our reputation locally and nationally will round out activities as we continue to expand our business. Networking for new business as well as representing the agency and team at industry events will be critical functions for the position in addition to supporting the growth of existing client needs.

Successful candidates will have a passion for client service, mentoring and growing direct reports and colleagues, as well as networking and new business skills -- and an interest in being part of a growing global healthcare practice.


Responsibilities:

Client Service:

  • Assume lead role on existing client business, manage and grow existing business and support business development efforts
  • Drive strategic communication planning process and ongoing assessment of campaign success in accordance with client planning process
  • Manage and track budgets ensuring programs are delivered on budget and within client’s expectations
  • Ensure flawless execution of all program elements across multichannel programs that incorporate digital and social media communications
  • Establish strong collaboration and communication across account teams

People Management:

  • Mentor and motivate staff with the goal of retention and development
  • Oversee resource allocation across team including staffing/hiring new talent
  • Model and hold team accountable to demonstrating agency values

Agency Business:

 

  • Oversee account team financial and resource management issues and track team utilization
  • Support new and organic growth opportunities

  • Educate & oversee team on cross agency activity
  • Lead team through new business pitches serving as pitch champion in partnership with business development team support.
  • Contribute to agency strategic planning initiatives

Qualifications:

  • Bachelor's degree in Communications, Public Relations, Journalism, English, Marketing or a related field
  • At least ten years experience in healthcare communications with at least 5 years of agency experience

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